Welcome Sequence Workshop by Laura Belgray teaches you how to turn new subscribers into loyal buyers – starting with the very first email. You’ll learn exactly what to say, how many emails to send, and when to pitch (without sounding pushy).
Laura walks you through her own million-dollar sequence, showing you what works, what flops, and how to make each message feel personal, persuasive, and on-brand. You’ll get annotated examples, plug-and-play templates, and a full mapping doc to plan your sequence with zero stress. This isn’t just a workshop – it’s your shortcut to building trust, boosting sales, and writing emails people actually love.
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Laura Belgray’s Welcome Emails Turn Strangers Into Lifelong Buyers
Your welcome sequence isn’t just a greeting – it’s your most profitable asset. In the Welcome Sequence Workshop, Laura Belgray shows you how to turn casual subscribers into loyal, paying superfans from day one. You’ll learn the structure, pacing, and messaging that keeps readers opening every email you send.
Instead of sending dry intros or salesy blurbs, you’ll write personality-driven emails that build trust, spark emotion, and quietly plant the seeds of future sales. No complicated tech, no sleazy tactics – just real connection that converts.
Subscriber Psychology Meets Sales Email Strategy
You’ll see exactly what to include, what to delay, and how to transition from welcome to pitch without losing credibility. Laura walks you through her personal sequence – email by email – with annotated notes and open rate insights.
You’ll also learn how to position your brand without sounding self-absorbed, how to gracefully sell without triggering unsubscribes, and how to make every sentence feel like a private conversation.
By the time your readers reach your first official offer, they won’t be strangers anymore – they’ll be sold. These emails don’t just boost launches. They build a business that sells long after the first click.
Welcome Sequence Workshop Helps You Stop Scaring Off Subscribers
Every email you send after someone subscribes either builds the relationship – or breaks it. Most creators lose attention (and sales) by coming on too strong, being too vague, or disappearing entirely.
In Welcome Sequence Workshop, Laura Belgray shows you how to guide new readers with personality, clarity, and purpose. Instead of writing from fear or confusion, you’ll send emails that make people laugh, relate, and stay. This workshop isn’t about automation – it’s about transformation.
Structure That Warms Up New Subscribers Fast
You’ll learn exactly how many emails to send, how to time them, and what to say in each one. Laura walks you through the biggest mistakes that cause unsubscribes and the quick shifts that keep people excited to read more.
You’ll also get a plug-and-play welcome map plus Laura’s full sequence, fully annotated with what worked and what flopped. Whether you’re selling now or planning to later, this workshop helps you train subscribers to stick around, engage, and eventually buy – without scaring them off with cold pitches or awkward silences.
Write That First Email So They Actually Stick Around
First impressions matter most in the inbox. Your welcome email sets the tone for everything that follows. If it’s dull, pushy, or confusing, people leave before you’ve even started. But when done right, it makes readers lean in – and keep opening every message after. In Welcome Sequence Workshop, Laura Belgray shows you exactly what that first email needs to do (and what it absolutely shouldn’t). You won’t just “deliver the freebie” – you’ll deliver a vibe.
The Perfect First Email Formula Revealed
Laura shares her exact approach to writing that first email – how she builds instant trust, inserts personality, and hints at future value. You’ll learn what to say before you sell, how to transition from delivery to delight, and when to tease your next email without sounding needy.
This isn’t a one-size-fits-all template – it’s a voice-driven strategy that hooks readers from sentence one. You’ll leave knowing how to craft a welcome email that not only gets opened, but also earns replies, builds credibility, and keeps subscribers excited for what’s next.
Map Out Your Welcome Sequence Without Crying Into Google Docs
Plotting a welcome sequence can feel like a confusing mess of tabs, sticky notes, and half-written drafts. That’s exactly what Welcome Sequence Workshop fixes. Laura Belgray hands you her full welcome map, complete with prompts, timing, and email objectives – so you don’t have to guess what to say or when. This course takes the pressure off and replaces it with clarity, structure, and a surprising amount of joy.
Email Planning That Doesn’t Feel Overwhelming
You’ll walk through a clear sequence from “welcome” to “buy” using Laura’s tried-and-true format. She’ll show you how to space your emails, what each message should accomplish, and how to build continuity without burnout.
The workshop includes a fillable Google Doc, examples from Laura’s own business, and plenty of shortcuts that help you write like yourself – fast. Whether you’re starting from scratch or fixing a half-baked funnel, this workshop helps you move forward with confidence. No crying required. Just clicks, opens, and buyers who actually stick around.
Laura’s Welcome Series Is a Million-Dollar Walkthrough – Literally
Most people guess their way through a welcome sequence. Laura Belgray doesn’t. Her welcome emails have driven over a million dollars in revenue – without ads, launches, or sales calls.
In Welcome Sequence Workshop, she walks you through that exact sequence email by email. Not just the content, but the intention, order, and evolution of every message. You’ll understand what worked, what flopped, and what got the biggest results over time.
Behind-the-Scenes of a Profitable Welcome Flow
Laura breaks down each email’s goal, subject line, and strategy – while explaining how she’s refined it over the years. You’ll see what she removed, what she added, and how to adapt the flow to match your own offers.
The workshop also includes insights on how to connect welcome content to upcoming launches or evergreen products, so the sequence keeps working long after the freebie is delivered. These aren’t generic email tips – they’re tested, refined steps from a copywriter who’s turned her inbox into a cash machine.
Turn Your First Few Emails Into a Full-Time Revenue Stream
Think welcome emails are just for “getting to know you”? Think again. Laura Belgray proves they can become the most profitable part of your business. In Welcome Sequence Workshop, you’ll learn how to write emails that turn passive readers into future buyers – before you even ask for the sale. Laura’s email-first approach means your business can earn on autopilot, even with a small list.
Email Sequences That Build Long-Term Income
You’ll discover how to plant the seeds of trust, value, and personality right away – so your subscribers keep reading and eventually buy. Laura shows you how to structure every message with intention: setting expectations, deepening connection, and laying the path to paid offers.
You’ll also learn how to set up your sequence so it prepares people for launches, promos, or high-ticket invites later. Even if you don’t have a product ready, this sequence starts the clock. When it’s time to sell, they won’t just remember you – they’ll already believe in you.