Ecom Email Certified by Jimmy Kim and Chase Dimond is the most in-depth certification program for ecommerce retention marketers. With 175+ videos and 25+ hours of training, you’ll master email and SMS marketing from setup to scale. Learn how to write campaigns that convert, design emails that hit inboxes, automate flows that drive repeat sales, and integrate SMS for faster, more profitable results.
Whether you’re a freelancer, agency pro, or ecommerce brand owner, this course gives you the hands-on frameworks, playbooks, and certifications to get better results – and bigger retainers. No fluff. Just strategy, execution, and real ROI.
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Ecom Email Certified Teaches Revenue-Driven Retention Marketing Systems
Most ecommerce brands focus on acquisition and ignore what actually drives profit – retention. Ecom Email Certified gives you the systems, sequences, and segmentation strategies to turn one-time buyers into repeat customers.
You’ll learn how to structure a full retention ecosystem using email and SMS, complete with proven automation flows, audience management techniques, and campaign tactics that increase LTV.
Jimmy Kim and Chase Dimond walk you through every stage – no fluff, just clear, actionable strategy. These aren’t one-size-fits-all ideas. You’ll build retention flows tailored to buyer behavior, product timing, and customer lifecycle.
Retention Strategy From Welcome to Win-Back
You’ll implement flows like post-purchase, re-engagement, and VIP sequences using advanced segmentation and behavior triggers. The program teaches campaign mapping, timing logic, and optimization using real ecommerce data. You’ll know exactly how to improve open rates, boost repeat purchases, and reduce churn with targeted messages that land at the right moment.
The goal isn’t just to send more emails – it’s to build a retention machine that prints revenue. This is full-funnel, data-backed, and certified. Whether you’re scaling a brand or managing clients, this is how you become a true ecommerce retention expert.
Chase Dimond’s Email Playbooks Built to Print Ecommerce Revenue
What separates top ecommerce marketers from average ones isn’t luck – it’s systems. Inside Ecom Email Certified, Chase Dimond shares the exact email playbooks responsible for generating hundreds of millions in revenue. These aren’t abstract theories.
You’ll get his proven copy, segmentation, and sequencing frameworks for every type of email campaign. From welcome flows to advanced re-engagement, each playbook is designed to do one thing: make money.
Campaign Templates From Real Ecommerce Brands
You’ll learn how to structure high-converting flows that welcome, convert, and retain buyers at every stage of the customer journey. Each playbook includes timing, targeting logic, and performance benchmarks – so you always know what to expect and where to improve.
Chase breaks down product launch strategies, seasonal offers, VIP nurtures, and event-based campaigns so you can plug them straight into Klaviyo or Omnisend. These aren’t swipe files. They’re revenue systems tested across hundreds of stores. And now they’re yours.
Run Campaigns That Drive SMS Revenue in Under 24 Hours
If you think SMS is just a side channel, think again. Ecom Email Certified shows you how to launch SMS campaigns that drive real ecommerce revenue within your first 24 hours. You’ll start with compliant setup, move into message crafting, and end with behavior-based triggers designed to convert. This module helps you master SMS timing, targeting, and integration with email for full-funnel power.
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Set Up SMS With Full Compliance – Learn how to collect phone numbers legally and ethically using opt-in forms, pop-ups, and checkout flows that build a high-quality list.
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Write Click-Worthy Messages Fast – Use proven templates to write short, sharp, and sales-driven texts that drive urgency, clicks, and immediate action.
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Launch Behavior-Triggered Campaigns – Trigger messages based on cart views, browse abandon, post-purchase timelines, and inactivity to keep customers engaged.
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Combine With Email for Maximum ROI – Use SMS to complement and amplify your email sequences – especially during time-sensitive launches and promotions.
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Track Performance and Optimize Quickly – Monitor click-through rates, reply behavior, and revenue per send to adjust your campaigns fast and scale what works.
Master Email Automations That Convert Abandoners Into Repeat Buyers
Email automation is more than convenience – it’s the backbone of profitable ecommerce. Ecom Email Certified teaches you how to set up advanced behavior-based automations that turn cold leads, cart abandoners, and first-time buyers into repeat customers. You’ll learn how to map sequences that respond to actions in real time, recover missed sales, and deepen loyalty at scale. These flows work 24/7 – so your store grows even while you sleep.
Cart Recovery and Post-Purchase Flows That Scale
You’ll build campaigns like abandoned cart, checkout recovery, browse abandon, product view, and post-purchase upsell flows. Each automation is backed by tested copy and timing strategies to increase click-throughs and conversions.
You’ll also implement multi-step nurturing sequences that boost engagement and reduce churn. These are the flows most brands get wrong – or skip entirely. But they’re the same flows that can generate 30% or more of your email revenue. This course makes sure they’re working, optimized, and driving real results.
Ecom Email Certified Unlocks Full-Funnel SMS + Email Strategy
Email and SMS aren’t separate – they’re two parts of one profitable retention funnel. Ecom Email Certified shows you how to run full-funnel campaigns that blend SMS immediacy with email depth. You’ll learn when to use each channel, how to integrate timing, and how to build automation sequences that guide buyers from sign-up to second purchase. This is how top brands increase response rates and maximize every marketing dollar.
Integrated Flows With Email and SMS Touchpoints
You’ll map flows like welcome, abandonment, and VIP nurture with both SMS and email components. The course covers platform setup, compliance, and best practices for sequencing across channels. You’ll also learn personalization strategies that keep subscribers engaged – and how to avoid message fatigue with proper channel pacing.
SMS is powerful, but only when used correctly. This training ensures you don’t blast your list – you build trust and drive consistent sales. Unified, smart communication wins. This is how you do it.
Design Emails That Get Clicks, Sales, and Zero Spam Flags
Email design isn’t about looking pretty – it’s about driving revenue without hitting the spam folder. Ecom Email Certified teaches you how to build email layouts that work across devices, trigger engagement, and stay compliant with inbox rules. You’ll master CTA structure, mobile responsiveness, and design elements that support both branding and performance. Design becomes a growth lever – not a guess.
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Use Layouts That Drive Action – Apply proven ecommerce email structures that spotlight your offer and guide the user to click.
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Create CTAs That Can’t Be Missed – Design visual pathways that draw the eye to your offer and eliminate hesitation.
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Avoid Common Deliverability Mistakes – Prevent spam triggers like image-only emails, poor alt text, and missing footer details.
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Optimize for Every Device – Use responsive design principles so your emails look great and load quickly on mobile, desktop, and tablet.
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A/B Test Visuals That Impact Revenue – Test subject line-image pairings, button placement, and scroll depth to discover what actually boosts sales.
Jimmy Kim’s Framework Delivers Inbox-Worthy Ecommerce Campaigns
If your emails don’t land in the inbox, they don’t matter. Deliverability is the silent killer of ecommerce performance – and Jimmy Kim’s framework in Ecom Email Certified fixes it. You’ll learn how to build and maintain a sender reputation that gets your campaigns seen. From DNS setup to list hygiene, you’ll implement everything required to protect your domain and maximize deliverability across every campaign and automation.
Deliverability Systems to Maximize Open Rates
Inside the program, you’ll set up proper SPF, DKIM, and DMARC records, configure domain reputation tools, and run regular list scrubs to maintain engagement. Jimmy shows you how to warm new IPs, avoid spam traps, and prevent blacklisting with smart segmentation. You’ll also use performance benchmarks to catch deliverability issues early – before they cost you thousands. These systems are non-negotiable if you want to scale. With this foundation in place, every email you send has a real shot at driving revenue.