Beyond Copy by Daniel Neefe and Antonio Jimenez teaches copywriters how to escape low-paying gigs and land high-ticket clients by evolving into full-stack revenue strategists. Instead of selling words, you’ll learn how to pitch and deliver outcomes that scale your clients’ businesses – making you essential and impossible to replace.
Inside, you’ll master client retention, offer strategy, upsells, and positioning that justifies $5K–$25K deals. You don’t need more clients – you need better ones. Beyond Copy gives you the skillset and system to attract, close, and keep them, while working less and earning more. Stop freelancing. Start scaling.
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Beyond Copy That Turns $1K Clients Into $15K Deals
The $1K email copy gig is dead. It’s not just hard to land – it’s harder to keep. That’s why Beyond Copy teaches you how to make a tiny pivot that changes everything. Instead of begging for scraps, you’ll position yourself as the “scaling expert” who helps clients grow revenue, not just write words.
When you stop selling deliverables and start solving bigger problems, your price tag jumps fast. You’ll go from charging $1,000 for a funnel to owning the entire strategy – and commanding $15,000 retainers without adding more work hours.
Client Upsells and Retention for Copywriters
You’ll learn how to create value ladders, identify hidden revenue gaps, and pitch strategic services that clients didn’t even know they needed. This lets you upsell naturally and close bigger deals – without feeling pushy.
The Beyond Copy model helps you shift conversations from “Can you write this?” to “Can you scale this with me?” That one shift multiplies your income fast. And because you’re now seen as essential, clients stay longer and rely on you more. That’s how you stop freelancing and start building leverage. It’s not about doing more. It’s about becoming someone they can’t afford to lose.
How Daniel Neefe Escaped the Copywriter Price Trap
Daniel Neefe was stuck in the same loop as every other copywriter – low-ticket gigs, dozens of cold emails, and inconsistent clients. The dream was six figures, but the reality looked more like burnout. Then he made one strategic pivot: he stopped competing and started playing a new game.
Instead of chasing $1K copywriting jobs, he became the “go-to” guy for scaling offers and growing revenue. This is the heart of Beyond Copy – a system that helps you stand out in a flooded market, land high-ticket clients, and turn your skillset into serious leverage.
High-Ticket Framing for Freelance Writers
Inside Beyond Copy, Daniel teaches you how to break out of the pricing trap by repositioning your offer around results, not writing. You’ll learn how to attract higher-paying clients who care about growth – not word count.
These clients aren’t price-sensitive, because you’ll be doing what other copywriters can’t: helping them increase monthly revenue fast. That’s how Daniel escaped the race to the bottom and built a business where clients pay $5K to $25K per project and stick around for more. You don’t need to be a better writer – you just need a better offer.
How to Charge $5K+ Without Being “Better” at Copy
Getting paid more isn’t about writing better copy. In 2024, your skill is only one piece of the puzzle. What gets you $5K+ deals is knowing how to use that skill strategically. Beyond Copy shows you how to make this pivot.
You’ll stop selling isolated projects and start selling growth. Most clients don’t want “just copy” – they want more leads, more customers, and more revenue. When you package your skills to drive those outcomes, your value shoots up. And that’s how you close premium deals – without needing to “outwrite” anyone.
You’ll learn how to reposition your copy skills as growth systems, apply strategic frameworks to any niche, and upsell clients into monthly retainers. Beyond Copy also teaches you how to communicate your value clearly – so even non-marketing founders “get it” fast.
No fluff. Just exact words, frameworks, and offers that convert $500 leads into $5,000 clients. The truth is, being a better writer won’t save you. Positioning yourself as a growth driver will. And this is the exact blueprint to do it – without burnout, stress, or begging for projects.
Why “Just Being a Copywriter” Is the New 9-5
Copywriting used to be a shortcut to freedom. Today, it’s a race to the bottom. Everyone and their mother is an email copywriter now, offering $99 funnels and cold-pitching like it’s 2019. That’s why staying “just a copywriter” is the new 9-5 – you’re stuck working project to project, underpaid, and always replaceable.
Beyond Copy is how you break out. It gives you a new identity: the person who scales revenue, not writes words. This isn’t about ditching copy. It’s about going beyond it – and finally getting paid like the value you bring.
Revenue-Centered Skills Copywriters Must Learn
Inside, you’ll learn how to offer services clients actually want: full-stack marketing support, strategic input, and high-impact execution. You’ll still use your writing – but it’s just one tool in a bigger offer.
That’s how you become the person your clients can’t fire. They stop seeing you as “the writer” and start relying on you like a CMO. This one shift ends the grind, eliminates the feast-or-famine cycle, and helps you land $3K–$15K deals without chasing. If you’re tired of fighting over scraps, this is your exit route.
Beyond Copy That Turns You Into a Scaling Expert
You’re not just a writer – you’re a business builder. But most copywriters never tap into that potential. Beyond Copy changes that. It transforms your offer from “copy for hire” into “scaling partner.” That one shift makes clients pay you more, keep you longer, and treat you differently.
You’ll learn how to walk into a business, find its hidden revenue gaps, and build systems that grow profits on command. This is how you move from freelancer to trusted advisor – and build a business with true leverage and freedom.
Full-Stack Growth Systems for Writers
The course gives you the exact tools to become a scaling expert: offer design, upsell paths, retention frameworks, and client systems that run on autopilot. You’ll learn how to create compounding income from a few clients, rather than chasing a new one every week.
This turns your skill into an asset and your time into equity. If you’re tired of starting from scratch every month, Beyond Copy gives you the path to scale once – and get paid over and over again for the value you create.
Why Smart Copywriters Are Moving Beyond Words
The smartest copywriters aren’t competing anymore – they’re pivoting. They’ve realized that words alone don’t close big deals. Strategy does. That’s why they’re stepping into the role of growth partners, revenue consultants, and offer designers.
Beyond Copy shows you exactly how to join them. You’ll learn how to reposition your skills to create outcomes, not just deliverables. That’s how you stop writing proposals for $1K gigs – and start getting inbound messages from clients ready to pay $10K+ for real results.
You’ll discover how to stack simple but powerful skills on top of your copy: funnel strategy, offer positioning, retention playbooks, and client delivery systems. These aren’t hard to learn – but they’re hard to compete with.
That’s why Beyond Copy grads can walk away from the $500 copy market entirely. You’ll also learn how to lead calls, close without guarantees, and stay booked without pitching constantly. It’s not about being better – it’s about being different. And this is the blueprint to build that difference fast.
